If you have a lot of knowledge about a given topic and think you might be able to make a difference with a blog, but you don’t have the technical knowledge of exactly how to get started, Entrepreneur Network partner Neil Patel wants to help. In this video, Patel breaks down some quick tips you can use to punch up your content, making it more accessible, more connective and more likely to get read.

For example, do you think about the length of your paragraphs when you write? If a blog post is made up of one huge paragraph, it might scare away potential readers, but if you broke the same content into several paragraphs, you could convince your audience to stick around for longer.

Click play to learn more blogging tips.

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